Props, models, locations and choices

For my photo-shoot I decided to use my friend Chris and made him so he looked cool, neat and tidy, one that could come across as looking like someone who would party a lot. I think this really connoted the bad boy kind of attitude well throughout. I didn't really use any props, I just used the clothes he was wearing, but told him to dress good the day before. The picture for my front cover is a medium-shot but I had made it bigger to cover most of the page and to make it look dominant so that didn’t give me much room to include props in, and I don't feel that they were necessary during this photo-shoot anyways and for my magazine because of the audience I am trying to appeal to (but if I had a DJ stand for him to stand next to then I would have used one), and because of the expression and the pose of him, it's almost quite clear already what kind of person he is so I didn't believe using any props would be necessary to support the photo. The location in which I took my photo wasn't exactly thought about as I knew I wanted to focus on editing out the background anyway so it didn't really matter where the image was taken as long as it wasn't too sunny or too dark, so all I did was go into an empty room with a black background and took some photos until I was happy with the results. I think all my pictures together really give off that attitude and feeling to show that young people love to party and go out. Also my main cover picture gives him a reputation that is needed for a boy around this age with a career in being a DJ, so that is why I chose them.

Original Photos

Finished Product - Feature Article

Finished Product - Contents

Finished Product - Cover

Information about magazine publishers

IPC
• IPC Media produces over 60 media brands; reaching almost two thirds of UK women and 42% of UK men – almost 26 million UK adults.

• Their websites reaches over 20 million users every month.

• IPC's diverse print and digital portfolio; focuses on three core audiences: men, mass market women and upmarket women.

• They argue that the whole population is their target audience as they have a magazine for everyone.


Bauer
• Bauer is the largest privately owned publisher in Europe; publishing in Germany, France, Spain, Portugal and the United Kingdom.

• Founded in Hamburg in 1875 by Johann Bauer. Under the management of four generations of the Bauer family

• It started as a printing house and turned into a worldwide publishing empire printing 282 magazines in 15 countries with 6,600 employees worldwide and an annual turnover of 1.79 billion Euros.

• Their portfolio argues that there is a magazine for everyone.

Future PLC
• Future PLC is an international special-interest media group that is listed on the London Stock Exchange.

• Founded in 1985 with only one magazine; now they have operations in the UK, US and Australia

• They create over 180 special-interest publications, websites, they also hold market-leading positions in games, film, music, technology, cycling, automotive and crafts.

• Focus on a young male audience.

Overview of the magazine industries

There are more than 8000 titles published in Britain, such as the Consumer (general and specialist) – online and sold in newsagents, Business/Trade, for people who work, Customer magazines (which is a form of marketing for companies e.g. ASDA, Tesco, Sainsbury’s and such), Newspaper supplements (the ones that are free with a daily paper), Part works (An encyclopaedia on a specific topic) – These are sold in issues and then builds up as one and also Academic Journals (For university-level students) which would have many discussions on all sorts of topics.

Music magazines are my aim/focus (target audience etc.) so I have collected brief information that may be useful for me when creating my music magazine; Consumer magazines make up the majority of titles on sale in newsagents. They may be general titles that aim to entertain and inform. Such as, Radio Time, Heat magazine and others like them or consumer specialist titles aimed at a specific interest or hobby people might have such as Gardner’s World or Anglian Times etc.

The biggest consumer magazine publishers (2008) – Sales revenue
- Bauer (Bauer publishing): 25%
- IPC (Time Warner): 20%
- BBC Magazines (BBC): 7.8%
- National Magazines (Hearst): 7.3%

Magazines today in the UK:
- There are over 3200 different consumer titles – there were only 1,383 in 1980.
- 1.4 billion magazines are sold each year – The scales for this has changed many times (1970-2.1 billion and in 1992 it was 1.2 billion.
- 85% of the population reads a magazine.
-Advertisers spent £745 million in magazines.
- Consumers spend £2 billion on magazines annually (a year).
- An average of 500 new magazines has been launched every year in the past decade.
- Only 3 titles survived for more than four years